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The Jody Maberry Show

The Jody Maberry Show explores the nature of business. With a mix of storytelling, lessons, and occasional guests, Jody will help you master and market your message.
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The Jody Maberry Show
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Now displaying: February, 2017
Feb 28, 2017

Here is one thing you need to know about getting big work done; It is all about influence. 

Many people think if you work hard you can make things happen. They are only about 10% correct. 

The work you do account for about 10% of making something happen. The right opportunity accounts for about 20% of making something big happen. Influence is 70% responsible for getting big work done. 

Yet, many people focus intently on the work they do. They put 90% of their effort into something that will only account for 10% of the results. People with more experience understand this concept enough; they focus more on finding the right opportunities. Sure, things can happen when you find the right opportunity, but big things happen because of influence.  

Once you understand the importance of influence, and you know what to do about it, you can begin getting big work done.

If you want to go deeper in a discussion about Influence, CLICK HERE to sign up for a series of emails all about influence. 

 

Thank you to Paul Johnson, host of the God Zone Show, for the review on iTunes.

Feb 22, 2017

This episode we are going to take a close look at telling a story with Joe Sindorf.

I discovered Joe when I interviewed him for Great Escape Radio. Doing research before the interview, I admit I was impressed with his record of telling great stories. Better yet, telling great stories people were noticing and paying attention to. Joe has won an Emmy and a Peabody award. But it got better. After our interview for Great Escape, I liked him so much I asked him if he would also do an interview for The Jody Maberry Show. I knew you could learn a lot from Joe about storytelling.

During the interview, Joe suggests the elements of a great story are simply a beginning, a middle, and an end. That has to be in place to build a great story. 

Along with the great insights on storytelling, Joe reminds us we need something bigger than our work to be proud of. 

Joe Sindorf's website - JosephSindorf.com

Joe Sindorf on Twitter - @joesindorf

Feb 14, 2017

One of the wonderful opportunities I have is to host podcasts for other people. Shows like Creating Disney Magic with Lee Cockerell, Catalyst Sale with Mike Simmons and Mike Conner, Great Escape Radio with Lori Allen. There are more shows, I just listed a couple as an illustration.

Because of the work I do, I am often asked a question like this “Why should I have a co-host on my podcast”. Or, “What value does it add to my show to have a co-host”.

People like Jeff Goins and Ken Davis, who would certainly do a great show on their own, use a co-host format. A few popular podcasts used to be solo based shows and now use a cohost. Michael Hyatt did 100 episodes, I believe of his show This is Your Life before he changed formats and added a co-host. The Ray Edwards Show is one of my favorite business podcasts. Ray used to do the show solo and added his son, Sean Edwards, as a co-host.

Here are the five reasons you should consider having a c0-host for your podcast;

  1. You will build an on-air rapport with the co-host you just won’t have on a monolog based show.
  2. When you have a co-host, the show move from a presentation to a conversation.
  3. Having another person on the show encourages you to go deeper with your content.
  4. You do not have to carry the workload by yourself.
  5. A Co-host will sharpen your In-Front-of-People persona.
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