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The Jody Maberry Show

The Jody Maberry Show explores the nature of business. Jody Maberry is a former Park Ranger who became the happiest podcaster on earth. With a mix of storytelling, lessons, and occasional guests, Jody gives you a look at the work he does with executives as he helps them build their brand.
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Now displaying: November, 2022
Nov 16, 2022

"Discover how to offer help someone in the most effective and impactful way."

In this episode, Cassie and I talk about the way we meet and what she learned about how to offer to help someone. Over the years I have found that offering help in the proper way is essential when reaching out to someone. It is important to be specific about what you can bring to the table and to do your research on the brand or organization to understand what they are looking for. Building a relationship is key, and even if you hear a no initially, keep the relationship going as the opportunity might present itself in the future. Additionally, volunteering or becoming an intern is a great way to get started offering help and meeting people. Paying to attend someone's event or offering services for free as an example of your work can also be great ways to get your foot in the door.

In this episode, you will learn about:

1. Offering specific help instead of vague offers when seeking to collaborate or partner

2. Building relationships to increase chances of success in collaborations

3. Investing in someone's products and services as a way to demonstrate genuine care.

"Don't be afraid to pay to cut to the front of the line. If there's someone that you really want to meet and you want to eventually offer to help them in some way, don't be afraid to pay to get there if you can afford it."

Connect with Jody:

Instagram: https://www.instagram.com/sugarjmaberry/

Facebook: https://www.facebook.com/sugarjmaberry

Twitter: https://twitter.com/jodymaberry

LinkedIn: https://www.linkedin.com/in/jodymaberry/

Website: https://jodymaberry.com/

Episode Highlights:

[00:00:23]

Lee and Cassie discuss the proper way to offer to help people. Do your research first, come back with specific ideas, and make your pitch personal. Having a relationship established first before you offer some sort of service can also help.

[00:06:09]

If you want to help out at someone's event, get to know the event. Offer to be an intern, offer to volunteer. Most people need help at events. If you can offer something specific as a way to help, then it really can open up an opportunity.

[00:11:20]

If there is a specific service that you're offering and it's something you can do remotely on your own, go for it. Doing the work for them and making it so easy for them to say yes is another great way to get your foot in the door.

[00:12:24]

The more that you can connect with someone over in person, over coffee, or over zoom calls, the better. Don't be afraid to pay to cut to the front of the line.

Nov 9, 2022

"The show starts the moment your foot hit the stage."

In this podcast episode, Cassie and I talk about navigating the irony of using humor and stories to presentations. We both find that they tend to add value without feeling like you are selling.
After speaking at a conference Cassie shares some valuable feedback regarding my performance. She emphasized the importance of owning the opening of a presentation. While I traditionally haven’t used slides, I’ve started to incorporate them for marketing purposes. If you are considering stories and slides for your next presentation, make sure you know the audience and are tailoring content towards them. Using stories to emphasize points and lessons and using humor to keep the audience engaged are beneficial to consider for your next presentations.
In this episode, you will learn the following:
1. How to create a memorable presentation by using visuals and stories
2. The importance of researching your audience and tailoring your content to them
3. Strategies for adding value without selling during a presentation

Connect with Jody

www.jodymaberry.com

About Jody - https://jodymaberry.com/about-jody-maberry/

Instagram - https://www.instagram.com/sugarjmaberry

LinkedIn - https://www.linkedin.com/in/jodymaberry/

Facebook - https://www.facebook.com/sugarjmaberry/

Twitter: https://twitter.com/jodymaberry

Episode Highlights

 [00:01:17]
The show starts the moment your foot hits the stage. You need to own your opening. Those first appearances or first moments set the expectation for the rest of the presentation.

[00:04:05]
One thing people do at conferences is take photos of the presenter on stage. Consider the engaging factor of having some sort of visual element to tie in everything.

[00:08:03]
Most of your stories tied back to you being a park ranger. You use those stories to be able to enhance a point, and I think that's something unique to you. People pay attention when you tell park ranger stories. That's something that makes that presentation memorable.

[00:11:24]
Know your audience that you're speaking to and tailor your content towards that audience. Stories are good, but it helps to have a specific framework or tool that they can use.

[00:13:49]
Humor kept the audience engaged. Even if all of the humor is planned. People will remember that.

[00:17:16]
Almost everyone that I saw present did not try to push their services or their products. I didn't even talk about what I do or the services I do.

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