After a recent trip to Disneyland, I have been thinking about how to delight repeat customers.
It is one thing to make sure someone has a great experience the first time they do business with you, but how do you continue to create a great experience for repeat customers?
No one delights the way Disney does, so I asked Jeff Noel how to make sure a returning customer still has a great experience.
Here are the three points you need to know about creating a great experience for your customers.
Write out one stereotype for your industry. Below this, write People - Physical Resources - Processes. List out how you can use these three resources to bust through the stereotype.
To learn more from Jeff Noel, you can follow him on Twitter at @JeffNoelMidlife.